A freelancer, by the hour
Billed as the work comes in. Good for the odd change; the cost is harder to predict when changes come every month.
Published prices for small-business website maintenance mostly fall between $35 and $300 a month. Where yours lands depends on how much changes and who does the work. Here is what each kind of help costs, what drives the price, and what to watch for.
Typical published prices in the US, checked October 2026.
Billed as the work comes in. Good for the odd change; the cost is harder to predict when changes come every month.
Updates, backups and monitoring, usually for WordPress. Little or no time for changing what the site says.
Updates plus one to three hours a month of changes: new staff, prices, photos, a page.
A team on call, planning meetings, and often design and marketing work on top of upkeep.
A site that changes twice a year needs far less time than one with new staff, prices or events every month.
WordPress needs plugin, theme and security updates. Squarespace, Wix and Shopify update themselves, so you pay mostly for changes.
Some plans bundle hosting, which adds to the monthly price. Others work on the site where it is hosted today.
Same-day and emergency work usually costs more than changes turned around in a few days.
Products, stock and checkout mean more to keep current and more to check.
A site left alone for years may need a one-off clean-up before monthly upkeep makes sense.
Minimums of three to twelve months, sometimes with exit fees. Month to month is common, so ask for it.
Unlimited plans are usually capped by task size, or one task at a time. Ask what counts before you sign.
Your domain, hosting and logins should stay in your name, so you can leave without losing your site.
Most plans, ours included, do not roll unused hours over. Pick a plan from what you actually changed in the last few months.
Restores, malware clean-up and rush work are often billed per incident. Ask what they cost before you need them.
From $100 a month, on WordPress, Squarespace, Wix, GoDaddy or Shopify. One rate, $100 an hour, month to month, and minor fixes do not count against your hours.
$100 Per month
$200 Per month
$400 Per month
Hours are for the month they are billed in and do not roll over. Hosting is not included.
Maintenance-only WordPress plans are commonly $35 to $100 a month. Plans that include time for changes run $100 to $300.
Less than WordPress, because the platform handles its own updates. What still needs doing is the content: hours, staff, prices and photos, and checking that forms and links still work.
For a change or two a year, yes. If something changes most months, a monthly plan usually costs less per hour and gets done faster.
Sometimes. Plans that include hosting cost more each month. Ours does not include it: your site stays where it is hosted today.
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